Work Samples

Writing

'Chicago Summer on a Budget' Blog Post

Learn how to make the most of your Chicago summer by getting creative and learning about everything the city has to offer.

'Better Butter' Copywriting Campaign

This campaign for the fictional brand 'Better Butter' includes different advertisements and the strategy behind them.

'Is the Film Industry Still Sexist?' OpEd

In this OpEd, I explore the topic of sexism in the entertainment industry, mainly focusing on women in directing.

Multimedia // Design

'Theatre and Improv Can Reduce Anxiety in Teens and Young Adults' Presentation

Based on research and personal experience, I presented how theatre and improvisation can help people deal with anxiety and depression.

'Old Spice for Womxn' Advertising Campaign

My team and I were tasked with creating an advertising campaign for a fictional product, Old Spice for Womxn.

Quaker Oatmeal Creatives

Creatives for Quaker Oatmeal include GIFs, OOH, Facebook, and Instagram advertisements.

Research

Starbucks Case Study

This case study examines Starbucks' #whatsyourname campaign and the perils that come with placing causes at the center of a promotional message.

Ferrara Candy Company Case Study

This case study examines areas of employee engagement that would lead to the success of Ferrara Candy Company's Facebook Workplace launch.

Archiocese of Chicago Case Study

My team and I were tasked by the Archdiocese of Chicago to gather research and data on how to attract young adults to the Archdiocese, specifically, lapsed Catholics.